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25 Years of Wellness & Fitness Initiative

Being strong has been uniquely committed to support the fitness fraternity with products that makes health and wellbeing a reality.

Salman Khan, a name to reckon with has been a true pioneer in bringing the best in class fitness solutions through his flagship fitness venture. He has in the most simple initiative aligned his fitness vision to reach out and make fitness accessible to one and all.

Post acquiring 100% manufacturing rights of India's Largest Manufacturer & Exporter JERAI FITNESS PVT. LTD, he now envisions to make India a healthier and happier nation based upon the core principle of spreading health awareness for all.

He believes paying attention to minute detail and leave no room for the unexpected.

Improved product quality is his commitment and thus he strives to continuously improve the product range so they are more efficient in terms of quality, durability, and design.

In the years ahead, guided by the commitment of our brand ambassador to innovation, quality, and value being strong aims to be the leading contributors to the global platform.

Click and browse our product range and experience fitness, the Dabang way!

 

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